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Research Retailing Failure taken Wal-Mart entering Japan market as an example

背景:

日期:2012-1-14作者:无忧论文网编辑:tinkle点击次数:15
销售价格:300元论文编号:lw201201142142474739论文字数:9591 
论文属性:本科毕业论文论文地区:英国论文语种:English 
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关键词:SSW Chinas hotel management Six Sigma team hotel 英国论文 本科毕业论文

论文题目dissertation,本科毕业论文
论文语种:英文
您的研究方向:酒店及旅游管理
是否有数据处理要求:否
您的国家:英国
您的学校背景:university college of birmingham,伯明翰酒店及旅游管理学院
要求字数:10000
论文用途:本科毕业论文 Bachelor Degree
是否需要盲审(博士或硕士生有这个需要):否
补充要求和说明:论文题目可以随便差不多和酒馆有关系就可以,需要写proposal,论文要用secondary research写,具体范文我会发给您,之前毕业生的。

 

Abstract

This dissertation evaluated the application of Six Sigma Way(SSW) in China's hotel management. Initially, the essay gives a brief description of research background and current research and application situations for Six Sigma. Also the significance of this research is presented. There then, according to the theory of quality management and Six Sigma management researches, based on the theory of Six Sigma and current situation of hotels, it builds up a Six Sigma model for the hotel industry.The model includes:identifying projects to improve for the hotel,defining the customer key needs,assessing the current status of hotel industry,designing solution,control of new programs and promotion and supporting system which includes high-level attention and participation, the hotel Six Sigma team, education training and customer orientation. Finally, on the basis of the empirical studies, this paper selects a five-star hotel in Changsha, as the sample to testify the model.The research result has been proved successfully.

 

Acknowledgment

There are numerous people who have helped me in various ways in the process of writing this dissertation, without whose help, the completion of http://www.51lunwen.com/hotelmanagement/2012/0114/lw201201142138045996.html  this study would not have been possible.

Firstly, I would like to take this opportunity to six sigma way(SSW), who provided the documentation help me easy to know how to configuration and finish this dissertation.

Secondly, I especially want to thank A, my dissertation supervisor, for his continued and strong support, guidance, enthusiasm and help in completing this study.

I would like to thanks B, who give the idea and also provided me valuable information. And other friends, who also help, encourage me throughout the studies.

Finally, I would like to thank my parents for all love, support, and patience during the whole year.

Contents page

Abstract……………………………………………………………………………......1
Acknowledgment……………………………………………………………………. .2
Chapter 1 Introduction………………………………………………………………...4
   1.2Aim and Objective 6
   1.3 Rationale   7
Chapter 2 Literature Review  9
   2.1 Introduction 9
   2.2 Present situation of research on 论文由无忧论文网www.51lunwen.com整理提供

  
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